10 reasons to get involved with social media
November 24th, 200910 convincing reasons to get involved with social media courtesy of http://thewordmonger.wordpress.com.
1. Social media is now the number one online activity beating porn and personal email to the top spot.
(Nielsen Wire)
2. Two thirds of the global internet population visit social networks.
(Nielsen, Global Faces & Networked Places)
3. Time spent on social networks is growing at three times the overall internet rate, accounting for 10% of all internet time.
(Nielsen, Global Faces & Networked Places)
4. Online including social media has become the most influential source in helping consumer make purchasing decisions.
(Weber Shandwick Inline Research)
5. Social media is like word of mouth on steroids.
6. Social media is democratizing communications.
“Technology is shifting the power away from the editors, the publishers, the establishment, the media elite. Now it’s the people who are in control.”
(Rupert Murdoch, Global Media Entrepreneur)
7. Millions of people are creating content for the social web.
Your competitors are already there. Your customers have been there for a long time. If your business isn’t putting itself out there, it ought to be.
(Business Week, February 19, 2009)
8. The next 3 billion consumers will access the internet from a mobile device. Already 80% of Twitter usage is on mobile devices. People update anywhere, anytime. Imagine what that means for bad customer experiences!
(Mashable.com)
9. In almost all cases social media is free. All it will cost you is time.
10. Social media has incredible broadcasting power:
Years to reach 50 million users:
Radio – 38 years
TV – 13 years
Internet – 4 years
iPod – 3 years
Facebook added 175 million users between in less than 11 months
If Facebook were a country it would be bigger than the USA and the 3rd largest in the World
1. China
2. India
3. Facebook
4. United States
5. Indonesia
6. Brazil
7. Pakistan
8. Bangladesh
9. Russia
10. Nigeria